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- Title
Strateji Formülasyonu (Oluşturma) Yeteneğinin İşletme Performansına Etkisinde Rekabet Şiddetinin Düzenleyici Rolü.
- Authors
AKTÜRK, Bozkurt Kağan; ÖZŞAHİN, Mehtap
- Abstract
Strategy formulation capability is at the forefront of core capabilities resulting in competitive advantage. However, some researchers propose that this basic capability will have different effects on businesses performance depending on internal and external environmental factors. In this context, the aim of this study is to examine the moderating role of "competition intensity", as an environmental factor, on the effect of strategic formulation capability on performance. The measurement scale has been adopted from the literature and conducted on 233 managers of large scale firms operating in manufacturing industry in Turkey. The research findings revealed the moderating effect of competitive intensity on the relationship of strategy formulation capability to business performance.
- Publication
Dogus University Journal / Doğuş Üniversitesi Dergisi, 2019, Vol 20, Issue 2, p155
- ISSN
1302-6739
- Publication type
Academic Journal