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- Title
Competitive Profiling to Evaluate Airline Hub Connectivity.
- Authors
AKÇA, Zeliha
- Abstract
This research develops a new methodology to calculate hub connectivity and to do strategic comparative analyses for airlines. This study utilizes a strategic management tool, a competitive profiling matrix, to design a measure that enables a profiling to reveal relative strengths and weaknesses of hubs. The measure is a result of the evaluation of various critical success factors representing key components to achieve a level of excellence in terms of connectivity. The methodology provides a unique perspective with the application of a strategic profiling method and defining a wide range of structural and practical success factors. Computational experiments based on real data as well as sensitivity analyses to appraise the qualitative side of the approach are included. Connectivity scores of six major hubs and the levels of excellence that they achieve in each factor are calculated. The results show that Istanbul hub of Turkish Airlines has the largest connectivity and overall results are comparable with the results presented in literature. Finally, sensitivity analysis proves that the methodology is not sensitive to the qualitative components of the approach, and efficiency analysis indicate that all hubs perform similarly and they need to improve their efficiency.
- Publication
Journal of Aeronautics & Space Technologies / Havacilik ve Uzay Teknolojileri Dergisi, 2020, Vol 13, Issue 1, p107
- ISSN
1304-0448
- Publication type
Academic Journal