We found a match
Your institution may have access to this item. Find your institution then sign in to continue.
- Title
Gender, Wealth, and Risk: Why Are Baby Boomer Women Less Risk Tolerant Than Baby Boomer Men?
- Authors
Grable, John E.
- Abstract
While it is true that baby boomer women tend to be less risk tolerant than baby boomer men, financial advisors need to really look more deeply into the risk-gender relationship. The days of assessing risk tolerance, placing the assessment results in the client's file, and then building an asset allocation strategy around the result may lead to challenging outcomes for clients who are in the baby boom generation.
- Publication
Journal of Financial Service Professionals, 2013, Vol 67, Issue 3, p7
- ISSN
1537-1816
- Publication type
Academic Journal